Verified Authentic: How We Check Every Pair Before It Ships

"Verified authentic" gets used a lot in resale, and not always honestly. We'd rather show our work than just say the words, so here's exactly what happens to a pair before it ever gets listed on this site.

Where the pairs come from

Every item we list is sourced directly — either brand-new from an authorized retailer or a verified reseller, or as a personally inspected pre-owned pair. We don't list anything we haven't physically had in hand.

The five-point check

1. Box and packaging. Label placement, font, barcode format, and stitching on the box itself are checked against the known-authentic reference for that release.
2. Materials and stitching. We look at stitch count and consistency, glue lines, and material texture — the details that are expensive to fake correctly.
3. Logo and branding accuracy. Swoosh shape, Jumpman proportions, and embroidery placement are compared against verified originals for that specific SKU.
4. SKU and size tag cross-check. The SKU printed inside the shoe has to match the box label and the listing — any mismatch and the pair doesn't go up for sale.
5. Overall construction and weight. Fakes are frequently lighter or heavier than the original due to cheaper foam or filler materials, which is often the fastest tell in hand.

What happens if something doesn't check out

If a pair fails any part of this process, it doesn't get listed — full stop. We'd rather have an empty slot in the catalog than a questionable pair with your name on the shipping label.

Still have questions about a specific pair?

Every listing includes the SKU, and we're happy to answer authenticity questions before you buy. Reach out any time.